Skila Expert Featured in PharmaVoice Article on Pharmaceutical Alliances
Morris Plains, NJ, January 8, 2009 – Sara Melo-Pereira, Director Global Marketing at Skila and Chairperson of the Association of Strategic Alliance Professionals BioPharma Council Communication Committee, shares her insights regarding the challenges that Alliance Managers face in the life science industry in the January 2009 issue of PharmaVoice.
A recent study conducted by the Association of Strategic Alliances found that 50% of alliances fail, so the role that Alliance Management teams play in the success of the overall organization’s bottom line is more important than ever. In the article, entitled “Partnering for Success,” key industry experts from Novartis, Sanofi Pasteur, Endo, Boehringer Ingelheim and Skila are brought together to discuss the challenges faced in managing alliances.
As more and more life science organizations turn to alliances to augment their pipelines and mitigate the risks associated with in-house R&D and product commercialization, Alliance Management has emerged as a crucial competency in the survival of life science organizations in these times of uncertainty. “We’ve found that some companies are relying on alliances for over 70% of their revenues,” says Sara Melo-Pereira, Director Global Marketing, Skila. “Yet, many alliance management groups are still tracking commitments with spreadsheets. Using a single touch point that is integrated with the systems and/or departments responsible for meeting milestones or making payments to the partner along with a knowledge base to store historical partner information and dashboards that track contractual commitments not only alerts an alliance manager to risks and captures import information, but helps the alliance manager ensure that the company’s bottom line is protected.”
Skila’s iAlliance solution offers a single touch point which promotes transparency between teams that are working with alliances and seamlessly integrates disparate systems to enable organizations to truly understand the value of their alliances.
Skila is a global technology and services company specializing in knowledge and effectiveness solutions for the healthcare industry. Skila’s solutions address the broad needs of global marketing, medical, market access, executive and alliance management teams. These solutions include a unique methodology, robust technology and key continuous services for effectively managing global product launches, key opinion leader relationships, market access / managed care, business performance, competitive intelligence, and key partnerships and alliances.
Having developed strong relationships with a broad number of global Pharmaceutical companies, Skila’s solutions have been deployed in 61 countries, supporting numerous global brands and over 10 million user interactions. Skila’s long-standing commitment and understanding of customers’ needs has resulted in the long-term growth and adoption of our methodology, technology and continuous services as the business platform of choice for many of our clients.
