The Knowledge Agility You Need To Make the Best Business Decisions
At Skila, we monitor industry trends, watch for the newest developments and keep our collective fingers on the pulse of the life science marketplace. We constantly strive to bring forth the latest in methodology, technology and services by enveloping this knowledge into innovative concepts. We take cutting-edge ideas and develop exciting applications for our clients, enabling them to be more efficient, insightful and better equipped to make the best, most informed decisions for their business and organizations. We are pleased to introduce the latest ideas that are currently on the drafting table and soon to be released from the keen minds of Skila.
Introducing iNetwoRx: Useful, Simple, Impactful
“Influencers don’t simply write scripts; they control them.”
Leverage massive investments and turn disparate data from CRM, influence maps, customer master databases, CTMS, meeting management, and other key internal and public sources into a powerful sales and marketing engine.
Network Management for continuous development of networks (manual and automated)
Network Activity Planning, Segmentation and Targeting to refine marketing and sales programs, activities and target lists based on network considerations
Network-Triggered Activity Management to use key network-triggered events to drive immediate sales and marketing action plans and pull-through activities
Community Collaboration Development to engage like-minded physicians and thought leaders
Skila’s on LinkedIn! Skila is actively participating in LinkedIn group activities relating to the challenges faced by the life science industry. We invite you to join in the discussions!
The Pharma Share of Influence Network The Pharma Share of Voice Model no longer works...it is time for a new sales and marketing model - the share of influence model that shifts from quantity to quality. This necessitates a better understanding of the target audience and their influence networks - going beyond the decile to a more comprehensive and relationship-based model of segmentation and targeting.