Today's Challenges...

Marketing executive teams are faced with several challenges including:

iPerformance™ for Marketing – Brand and Team Performance Management Solution

Create a knowledge-agile brand team by keeping your eye on the “big picture” and knowing what’s happening with your organization

Skila offers process, technology and support to manage the performance of your brand portfolio and team. The iPerformance for marketing solution is available for executive marketing teams to:

• Gain access to a single, simple view of what’s happening and why
• Ensure fast and easy access to critical portfolio, brand and team insight
• Proactively refine strategy based on performance
• Turn countless data sources into actionable knowledge
• Rapidly communicate and manage problems / opportunities
• Ensure alignment and transparency across the organization

Solution Features

• KPI Alignment to Objectives
• Integration with Various Data Sources
• Real Time Dashboards and Scorecards
• Automated Monthly Performance Reports
• Presentation and Reporting Tools
• Performance Data Mapping
• Scorecard Notifications and Alerts
• Scorecard Editing Capabilities and Audit Trails

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